L.P Frans Stadium Renovation

Hickory, North Carolina

L.P. Frans Stadium — home of the Hickory Crawdads, a Double-A Minor League Baseball team — required significant renovations to modernize fan amenities and expand support spaces for the organization.

The team’s ownership enlisted JPR to provide comprehensive design services for the renovation project. The first step involved conducting a thorough stadium evaluation and developing a Master Plan that outlined proposed improvements and new features. This plan served as a critical tool for the City of Hickory and the Crawdads, helping to prioritize upgrades and allocate budget resources effectively.

The Master Plan envisioned a variety of enhancements, including outdoor suites, large group areas, a kids’ fun zone, splash pad and playground, a 360-degree concourse, a renovated café/bar, and upgraded indoor suites. Serving as a blueprint for the stadium’s long-term development, the plan focused on improving the fan experience, boosting operational efficiency, and upgrading team facilities.

Completed improvements to date include:

- Renovated café/bar venue

- Expanded and updated office space

- New outdoor club seating venue

- Picnic zone venue

- Updated wayfinding and signage package

- New outdoor suites

- Replacement of stadium seating

- Renovated indoor suites

- Expanded and upgraded clubhouse

Contact JPR for more information regarding this project.
Contact JPR